Jean Theory: A Charlottesville Boutique


Jean Theory:
111 East Main Street
(434)- 296- JEAN (5326)

If you’ve never been to Jean Theory: on the Downtown Mall in Charlottesville, you should go now! This great store specializes in New and Inherited (gently used) Denim, Tops, Dresses, and Accessories.

Opened in 2009, Jean Theory was originally on the outside of the Downtown Mall, by the back entrance to the Paramount Theater, before moving to it’s current location, across from The Jefferson Theater.

The ideas behind Jean Theory: are simple; 1) Appropriate for (almost) any occasion, paired with a comfy tee, classic blazer, or sexy top; 2) Every girl would trade a pair she doesn’t love for a pair she does; & 3) An amazing boutique defined by the above.

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This boutique has charm, personality, and expert opinions. They specialize in helping you find your perfect fit! These ladies know jeans inside and out and can put you in a great pair of jeans before you know it! If you’re worried about the price of designer jeans, don’t worry! Jean Theory: also has great finds on their Inherited Rack.

Featuring many brands, both New and on the Inherited Rack, Jean Theory: is sure to have a style you’re looking for. They offer everything from “7 for all mankind,” to “AG,” to “Genetic Denim” and everywhere in between. With many different colors and styles, the possibilities are endless!

If you’re looking to “Add to the Jean Pool,” or Inherited collection, Jean Theory: accepts denim and corduroy jeans and capris. All items must be in like-new condition and in current season and style! In return for your additions, they will make you a cash offer and a store credit offer, whichever you would prefer.

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In addition to Jean Theory, the owner has opened up “Trade” in Barracks Road North. This shop buys and sells gently worn designer women’s clothing. They are open Mon-Sat 10am-6pm and are open for buying Monday, Wednesday, and Friday from 10am-5:30pm. This sister store was recently opened in March, 2013.

So, stop into Jean Theory: today and see what they can do for you! You don’t have to break the budget to get a great looking pair of jeans or many other great pieces.

At Charlottesville Love and Virginia Wine Life, we love to feature all that’s awesome and beautiful about Virginia! We also think you will LOVE our designs & clothing at The CVille Store. Please visit to see how Charlottesville, Va has inspired our team!

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Scoutology Staff